*Story-Driven Director. Brand Visionary.*
I build brands that move. With a focus on design, strategy, and execution, I create digital systems and visual identities that make noise—without saying a word. From creative direction to campaign visuals, I don’t just make things look good—I make them work.
Designed SOTO’s full brand ecosystem—striking logo, sleek product packaging, and minimal layout direction for a wellness brand rooted in simplicity and calm. From tactile tubes to soft-touch boxes, every detail was made to feel modern, intentional, and quietly powerful.
I crafted the brand identity for Hidden Burger — a playful, underground burger concept built around the thrill of discovery. From logo to layout, the visuals are designed to feel bold, crave-worthy, and a little rebellious — just like the burger itself.
